A successful situation analysis implementation for digital marketing
How to Generate Qualified Leads with SEO?
Your Search Engine Optimization efforts can improve your rankings in search engine results pages and are vital to bringing traffic to your website. You can generate qualified leads with SEO if you focus on techniques that will bring potential buyers to your site. Read on to learn more about the top strategies you can implement
Generate Qualified Leads with These Four Proven Strategies
Prioritizing qualified leads over other prospects can boost the ROI of your sales team. A qualified lead is a person who has indicated an interest in a product or an offer and who is potentially closer to making a purchase decision. Focusing on qualified leads is a strategic decision that makes sense but generating these
How E-Commerce is Changing Small Beauty Brands
The world may have stood still because of the pandemic, but this is not the case for small beauty brands. Online stores did not only rise above and beyond at the pandemic but also thrived. This made the whole beauty industry as a collective increase their market sales up the roof in 2020. Thanks to
4 Tips To Avoid Brand Confusion
In recent times, the world has slowly but surely shifted to a new era, which is the era of social media, gadgets, and technology. Because of this, many changes and advancements have been made to different industries that, of course, these industries, in turn, had to adapt to survive through the period of time. Social
8 Marketing Strategies To Improve Online Presence
According to a study conducted by Statista (2021), almost 4.6 billion people are active internet users. This figure amounts to fifty-nine percent of the worldwide population. In Oberlo (2021), 2.14 billion people lean on the internet in purchasing goods and services globally. About half of the consumers do their shopping more on the digital marketplace
Attention, Interest, Desire, Action: AIDA Formula to Get Qualified Leads
On a daily basis, consumers are oversaturated with content that’s intended to grab their attention and persuade them to take a particular action. From subscribing to a newsletter or making a purchase to opting for a 30-day free trial version of a software, and more, they’re asked to do too much. If anything, that means
Clutch Review – Dot IT Performance Encourages Ongoing Partnership
At Dot IT, we help businesses achieve their marketing and development goals through our services. We’re a full-service digital agency that focuses on web design, web development, SEO, e-commerce solutions, and more. Throughout the years, we’ve been working with small to mid-market businesses. We provide support through one-of-a-kind solutions that work in today’s market. With
